Challenge: Strategic Investment Dilemmas for Future Payment Methods
Deciding where to invest internal resources for future payment methods is a complex strategic challenge. Merchants face the dilemma of whether to invest in substantial infrastructure to fix current payment method issues (like EFT CX) or to “hedge bets” on emerging technologies like PayShap. There’s uncertainty about how quickly new technologies will scale, and if customers will even understand them, potentially requiring additional education efforts. Investing in features customers don’t yet know or trust adds another layer of complexity.
How a Tailored Partner Solves This:
A specialised payment partner like us with deep local market knowledge is crucial for navigating these investment decisions. They can help assess market readiness and potential adoption rates for new technologies. For instance, African Payment Solutions (APS) has already implemented Visa network tokenization (being the second in South Africa to do so) and is working on Mastercard tokenization (aiming to be the first or second). This technology offers “a lot of benefits for the e-commerce merchant”, demonstrating a proactive approach to integrating future-proof payment solutions that benefit merchants.